Judy Jossi will be the first to tell you that as a client, I can be very direct and to the point. She tells me she really appreciates my directness. Naturally, this letter of recommendation for Judy and Slice will be direct.

My communication team model at Red Wing Shoe Company is to hire the best firms in their respective disciplines, lead the integration of these firms and our internal resources into a cohesive communication team. Operating under this model, Slice has exceeded our expectations. Their strategic instincts are sharp and sound. The execution of programs has been flawless. Their financial stewardship has been excellent. They have not been shy about challenging the status quo, even when it cannibalized their own programs. I trust their instincts and firmly believe they are acting in the best interests of our company. At seven years, they enjoy the longest tenure of any of our communication partners.

Peter Engel, Director Marketing Communications